Marketing Campaign Profitability
This calculates the return on investment (ROI) for any marketing campaign. Use this tool to test different sets of assumptions to see how your marketing program results might vary with different response rates and different conversion rates.
For assistance in improving business profitability please contact us.
Cost of sales is all items that vary in proportion to sales.
Please note for the calculator to work the sales must be higher than the cost of sales.
INDUSTRY NEWS
AND BLOG
While the Government is currently paying 80% of workers’ salaries up to £2500 a month for some 8.4 million workers under its furlough scheme, it has made clear that it cannot continue to provide this unprecedented lev...
Running a business can be tricky at the best of times. With so much to do, organise and look over, sometimes it can feel like you are drowning in paperwork and to-do lists. As a small business, growth and expansion are e...
As the saying goes, “nothing’s as certain as death and taxes”. Whilst all of us in working life are guaranteed to be taxed, there are always changes to tax rates, thresholds and wages that affect businesses and tho...